Tudor Whiteley UX and Product Design Leader

About

Tudor Whiteley

I do this work because I want to make a positive difference in people’s lives. I like knowing that someone’s day went a little better, in some small way, because of something I designed. Next, I want to build and grow a supportive team of designers who share that goal.

I lead UX for Ontario Health's Health811 and the Prevention and Screening Hub, public digital health services for Ontarians. I bring a trust-first approach to AI in health navigation, and within the Prevention and Screening Hub I designed the released Colon Cancer Screening updates. I set design and research quality across six partner organizations and started a cross-program UX and CX community of practice.

At Finnx I was Head of Product Design for an AI reconciliation product built to abstain rather than guess, taking it to a functioning prototype that brought in early funding. At OCAS I designed the international application, which raised completion rates; cut total inbound support calls 15% with a single password fix; built the design system behind three applicant products; and was the sole UX lead on a $1.3M native app that shipped to both app stores. Earlier, I built and ran design teams, including a fourteen person team at eMedia.

What I’m looking for

Design manager or head of design roles where research, governance, and complex products matter.

Based in Guelph, Ontario. Open to remote or hybrid.

Experience

  • User Experience Design Lead, Ontario Health 2022 to present
  • Head of Product Design, Finnx 2025 to 2026
  • Digital Experience Designer and UX Lead, OCAS 2015 to 2021
  • UI Design Team Lead, APPTUI
  • Design Manager, eMedia

Beyond the day job

Range, and a habit of learning new technology by building with it.

Microsoft Artist in Residence. A week in Seattle with a development partner, prototyping interactive 3D text and lighting effects on Microsoft’s own platform.

Ironfin 3D. Contract 3D visualization for clients including Lockheed Martin, Agnico Eagle, and the City of Ottawa.

Certifications

  • UX Certification, Management specialty, Nielsen Norman Group, working toward UX Master Certification
  • Customer Experience Leadership, Acceleration Academy
  • Certified Usability Analyst, Human Factors International
  • Agile and Lean UX
  • Ideation Techniques
  • Facilitating UX Workshops

Education

  • Post-Graduate Diploma, New Media Design, Sheridan College
  • Honours BA, Fine Arts, McMaster University

Toolkit

  • Figma, FigJam, Miro, Adobe Creative Suite, prototyping against live system behaviour rather than simulated states
  • Claude Code, Claude Design, Microsoft Copilot, ChatGPT, Jira, Confluence